Elevating a flagship project with flair and attention to detail
Hand-drawn illustrations and icons lend a warm, human-centered design to this property information memorandum for Frasers’ Super Neighbourhood—an inclusive space featuring local retailers, fresh food markets, essential services, dining options, and entertainment. The brand palette plays a key role, unmistakably identifying it as a Frasers project. However, the attention to detail and creative flair elevate the project as a flagship, reinforcing Frasers’ reputation for developing standout, sustainable communities.
