Desert Sands to Global Lands
We have a strong, long-term relationship with Servcorp, and they always bring a unique and enjoyable dynamic to our projects. This year’s report highlighted their impressive global growth, with a particular focus on their expansion into the Saudi Arabian market, showcasing the innovative strategies driving their success. Inspired by Saudi Arabia, we incorporated warm, desert-like orange tones throughout the design. Key cultural elements from Saudi Arabia and other markets where Servcorp operates were central to the overall aesthetic. A creative highlight was using sushi rolls as bars in a bar chart, adding a playful touch to represent Japan.
