A contemporary approach to a prestigious sales campaign
Inspired by each centre’s existing patterns, the design extends these elements into visually engaging graphic devices, culminating in dynamic sales campaign material for a premier retail investment.
Using a strong sectional graphic device throughout, this concept draws the readers’ attention to key messages and important information through strategically placed divider lines. The colour palette is adopted from the centres’ existing branding, and the overall look is clean and sophisticated with large sections of colour introduced through the centres’ full colour imagery.
